About

Bluemap Design is a New York City multi-disciplinary product development firm. Founded by Simon Yan in 2001, the firm has gained international acclaim for its signature design aesthetic utilizing simplicity relative to form and function. Bluemap’s design goes far beyond removing buttons, slimming down screens, and shrinking interfaces to fit into the palms of our hands. The firm examines ways to break free from the intimidating complexity of today’s technology and the frustration of information overload. Bluemap’s design style is typified by simplicity, along with honesty and respect for function, utility and durability over surface embellishment.

We work with Fortune 500 companies, start-ups and entrepreneurs worldwide to create, renew and strengthen their brand power through design. Companies like 3M, Bissell, J&J, Kodak, TYPO Innovations, Unilever and VeriFone have enlisted us as their design partner.